I invented a word and I'm racing to make it rank

In the traditional world of SEO, ranking number one for a keyword means battling millions of established pages. However, software developer Venkatesh has launched a unique experiment by inventing a completely nonexistent word—florbnoodle—to see how fast he can get it to rank #1 on Google without any ads, purchased links, or an SEO budget.

Choosing a made-up word bypasses heavy competition. Because no one else has ever used florbnoodle in their titles, headings, or content, the competitive field is entirely empty. The experiment focuses strictly on the two preliminary steps of search engine optimization: discovery, determining if Google can find a brand-new page, and indexing, determining if Google deems it worth storing.

Stock photo for illustration only, not from the actual event

The technical setup was kept intentionally minimal so that the only variables would be crawl and index speed:

• A static page hosted on GitHub Pages and served rapidly via a CDN.
• The target word placed in the page title, main heading, URL, first sentence, and DefinedTerm JSON-LD schema.
• Inclusion of a sitemap.xml and robots.txt file.
• A few supporting pages with internal links.
• No manual Request Indexing button used, relying entirely on organic discovery through existing Google crawlers.

To ensure complete transparency, the tracker page features a live counter and a milestone timeline recording publication, Googlebot discovery, indexation, and the ultimate #1 ranking. Each milestone is tied to a dated Git commit, serving as tamper-proof evidence of when each step actually occurred rather than relying solely on personal claims.

Looking ahead, Round 2 of the experiment will shift to Cloudflare with edge analytics enabled. This upgrade will allow the developer to capture the precise second Googlebot first crawls the page and automatically stamp the timeline. Full code and documentation are available via GitHub under the notice-me-googlepai repository.

Source: Dev.to