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Apple's foldable iPhone Duo rumored to start at $2,000

Mark Gurman reports Apple's first folding phone will be called iPhone Duo, starting at $2,000 for 256GB and shipping in October.

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09 Sep 2026Source: The Verge2 min read (0 views)
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Apple's foldable iPhone Duo rumored to start at $2,000

Stock photo for illustration only, not from the actual event

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  • Apple's first folding phone is reportedly named iPhone Duo
  • Pricing starts at $2,000 for the 256GB model and reaches $3,000 for 2TB
  • Supports side-by-side apps, iPad-like multitasking, and Apple Pencil

Just hours before Apple's first major launch event since John Ternus assumed the role of CEO, Bloomberg reporter Mark Gurman has revealed that the company's long-awaited folding smartphone will officially carry the moniker iPhone Duo, moving away from the previously rumored iPhone Ultra title.

According to the midnight report, the device will command a starting price of $2,000 for the base model equipped with 256GB of storage, while the top-tier configuration featuring 2TB of storage will cost approximately $3,000. Shipments are slated to commence as early as October, offering buyers two initial color options: white and dark blue.

Apple iPhone smartphone mockup display

Stock photo for illustration only, not from the actual event

$2,000Starting price for 256GB
$3,000Price for top 2TB model

Priced at $2,000, the entry-level cost for the iPhone Duo places it slightly above the base variants of Google's Pixel 11 Pro Fold and the Samsung Galaxy Z Fold 8, both of which start at $1,899, though it sits below the Galaxy Z Fold 8 Ultra's price tag of $2,099.99.

Apple's decision to adopt the Duo name is notable given its previous usage by Microsoft for the Surface Duo dual-screen hardware line and Google's past messaging app. This branding choice underscores Apple's focus on dual-screen productivity, multi-app workflows, and bridging the usability gap between smartphones and tablets.

On the functional front, the foldable device is expected to handle side-by-side iPhone applications natively, deliver iPad-grade multitasking capabilities, and offer full support for the Apple Pencil as an active stylus input method for enhanced productivity.

Source: The Verge

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