The Skift State of Travel 2026 Report Released
Skift's Good Morning Hospitality podcast explores the State of Travel 2026 report featuring research insights from Seth Borko.

Stock photo for illustration only, not from the actual event
- Skift released its State of Travel 2026 report on August 17, 2026.
- Hosts discussed key statistics shaping the travel and hospitality industry.
- Seth Borko, Head of Research, provided a big-picture synthesis.
The latest episode of Skift's Good Morning Hospitality podcast, released on August 17, 2026, centers entirely on the newly published The Skift State of Travel 2026 report, breaking down the essential data shaping the tourism sector.
During the episode, hosts Brandreth Canaley, Michael Goldin, and Jamie Lane each spotlighted the single standout statistic from the comprehensive report that resonated most with their outlook on the upcoming year in travel and hospitality.
Skift's annual State of Travel report serves as a benchmark for travel industry professionals, utilizing data-driven insights to decode shifting consumer habits and broader economic movements affecting global hospitality.
The episode is presented by sponsors StayFi, which turns guest Wi-Fi into a direct booking and relationship engine, and Bilt Hospitality, a newly launched platform tailored for hotels featuring restaurants and restaurant owners.
Seth Borko, Skift's Head of Research, joined the discussion to synthesize the findings from the report, offering listeners a comprehensive and overarching perspective on where the travel industry is heading throughout 2026.
Source: Skift
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