Hubarch Designs BAZILIO Optics With Blue and Red Tones
Hubarch crafts the 100-sqm BAZILIO Optics Boutique in Saint Petersburg, featuring pale blue interiors and a striking custom red counter.

Stock photo for illustration only, not from the actual event
- Hubarch designed the 100-sqm BAZILIO Optics Boutique.
- Interiors feature pale blue and white paired with a custom red counter.
- Design inspired by Saint Petersburg architectural balconies.
- Employs economical material choices focusing on daylight and proportion.
For Bazilio Optics Boutique, design studio Hubarch worked with a restrained palette of pale blue and white, interrupted by a single flash of red. Situated on the ground floor of a residential building, the 100-square-meter store occupies a raw shell framed by two oversized windows and a glazed entrance. This initial openness gave the studio ample morning light, minimal obstacles, and a solid foundation to establish an architectural identity for the eyewear brand.
Rather than overcrowding the interior, the design keeps elements deliberately subdued. Pale blues cover the walls and textured plaster, while the exposed concrete ceiling is lacquered and left visible. Minimalist display units recede into the background, allowing rows of eyewear to stand out against the cool-toned surfaces, creating an atmosphere that balances clinical precision with domestic calm.

Stock photo for illustration only, not from the actual event
At the center of this controlled color scheme, a custom red counter introduces the project's sole major chromatic shift. Fabricated according to the studio's drawings, the piece cuts through the cool interior with a saturated point of warmth. Its angled shelving draws direct inspiration from the balconies of surrounding residential architecture in Saint Petersburg, translating exterior city elements into interior furniture.
Applying a single bold color within a neutral or cool-toned interior is an effective spatial strategy. By maintaining a quiet backdrop of pale blues and concrete, designers eliminate visual clutter so that the merchandise takes center stage. A solitary focal point like this custom red counter creates strong visual impact without requiring excessive decoration or high material overhead.
Beyond its photogenic qualities, the counter serves a functional role. Its upholstered upper surface adds tactile warmth to a hard-edged environment, while the internal structure accommodates fittings, consultations, and transactions, anchoring the boutique both visually and operationally.

Stock photo for illustration only, not from the actual event
Source: designboom
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