Skip to main content

Certares Bets $2.3 Billion on High-Speed Rail in Europe

Certares founder Greg O'Hara announced a $2.3 billion investment in European and UK rail at the Skift Transatlantic Summit, targeting SNCF and Eurostar.

AI-written
Inewgen
16 Oct 2026Source: Skift3 min read (0 views)
Share
Certares Bets $2.3 Billion on High-Speed Rail in Europe

Stock photo for illustration only, not from the actual event

Font size
  • Certares has invested approximately $2.3 billion into European and UK high-speed rail networks.
  • The firm partnered with Ferrovie dello Stato to challenge SNCF in France and compete with Eurostar.
  • O'Hara cited poor ticket distribution and low commissions as major roadblocks for travel agents and OTAs.
  • Poland was highlighted as the standout European investment market outside of western economies.

Rail travel has historically proven a challenging sell for American tourists visiting Europe, but shifting climate sensibilities, modern marketing, and enhanced regional competition are steadily reshaping traveler behavior across the continent.

Greg O'Hara, founder and senior managing director of private equity firm Certares, revealed during the Skift Transatlantic Summit in Dublin on October 15, 2026, that his firm has deployed about $2.3 billion into rail infrastructure across Europe and the United Kingdom. He expects a growing number of European governments to enact regulations that push travelers away from short-haul flights and onto high-speed trains.

French legislation already prohibits domestic flights on routes where a direct train journey takes under 2.5 hours, though certain connecting flights remain exempt. Speaking on the panel titled Where Transatlantic Travel Capital Goes Next, O'Hara noted that additional European nations are poised to implement comparable restrictions.

modern high speed train railway track Europe

Stock photo for illustration only, not from the actual event

$2.3BRail Investment
2.5 HrsFrench Flight Ban Limit
32%Palazzo Fiuggi Growth

Certares' primary strategy involves establishing a formidable challenger to France's national operator SNCF. Partnering with Ferrovie dello Stato, the parent group behind Trenitalia, Certares has acquired trainsets aimed directly at challenging Eurostar on the London–Paris corridor, with potential expansions into Germany, Greece, and Spain currently under review.

Never miss the latest news?

Subscribe to get news summaries by email - not often enough to be annoying.

โฆษณา

"The plan is we own the challenger railway to SNCF in high-speed rail in France."

Greg O'Hara, Certares Founder

Despite aggressive expansion plans, O'Hara pointed out two primary bottlenecks limiting growth: track availability extending to key destinations and rolling stock shortages, emphasizing that the current order book for trains is in worse shape than that of commercial aircraft. Furthermore, he highlighted ticket distribution as a persistent flaw, noting that historical low or zero commission payouts by rail operators have made it virtually impossible for travel agencies and online travel agencies (OTAs) to sell train tickets profitably.

The aggressive capital deployment by private equity into European rail highlights a macro-level transformation driven by regulatory carbon-reduction policies rather than purely consumer-led demand. The friction in train distribution underscores a legacy technology gap where rail operators have long neglected third-party travel agency ecosystems, presenting a significant digital integration hurdle for international tourism.

Beyond transportation, Certares has diversified its European footprint into wellness and longevity through historic thermal-springs hotels, reporting a 32% year-over-year revenue increase at Palazzo Fiuggi outside Rome. On the geographic front, O'Hara singled out Poland as the superstar market for European investment outside western economies, praised Ireland, and confirmed that his firm is actively avoiding the Nordics due to small market sizes and niche consumer behaviors.

Source: Skift

Comments

Leave a Comment
0/2000

Found something wrong in this article? Report an issue with this article